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Salesforce MCE-Con-201 Exam Syllabus Topics:

Salesforce Certified Marketing Cloud Engagement Consultant Sample Questions:

1. What is true about Marketing Cloud Account Engagement tracking?

A) The code is generated from a Salesforce campaign
B) Visitors and prospects that have "do not track" settings enabled on their browser will not have their activities tracked while on your site.
C) Visitor filters can be added to Marketing Cloud Account Engagement to restrict tracking (clicks, visits, email notifications etc) from certain IP addresses
D) Cookies will always expire after 10 years

2. Lenoxsoft wants individual engagement programs for each of their sales 'Status' field values. They want to ensure as Status field values change, the prospect will automatically stop receiving the previous program and move to the next program to receive only the relevant content. What solution would you recommend

A) Test list
B) Static list or Dynamic, both list can be used
C) Dynamic list
D) Static list

3. What is available to choose within Repeat Rule

A) Days before eligible to repeat rule
B) Repetition Order
C) Limit rule matches
D) Certain Prospects

4. Select three available Marketing Cloud Account Engagement Editions

A) Marketing Cloud Account Engagement Professional
B) Marketing Cloud Account Engagement Standard
C) Marketing Cloud Account Engagement Advanced
D) Marketing Cloud Account Engagement Ultimate
E) Marketing Cloud Account Engagement Plus
F) Marketing Cloud Account Engagement Growth

5. LenoxSoft just published a buyer's guide, which includes ROI calculators, pricing information, and implementation details.
Which audience would gain the maximum benefit from receiving a guide?

A) Prospects at the bottom of the funnel - actively deciding between vendors.
B) Prospects who have transitioned out of the funnel - with a recently closed deal.
C) Prospects at the middle of the funnel - interacting with blog content only.
D) Prospects at the top of the funnel - newly sourced from a tradeshow.

Solutions: