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Salesforce EEB-101 Exam Syllabus Topics:

Salesforce Essentials for Marketing Cloud Email Marketers Sample Questions:

Question 1

Northern trail Outfitters recently purchased stock art to be used within its emails. However, given the sheer amount of content, locating images for specific campaigns proves to be difficult.
Which solution should make locating appropriate images easier?

A. Select categories and content type from the import dropdown when importing images.
B. Import a metadata tag index for the stock art so the images are searchable
C. Configure Eastern Content Tagging to automatically tag stock art.

Question 2

Northern Trail Outfitter wants to make sure important subscriber updates, such as unsubscribes, are reflected within the platform as soon as they happen due to regulatory concerns.
What should be used to best achieve this in real time?

A. SQL Query activities
B. File Drop Automations
C. APIs

Question 3

Northern Trail Outfitters wants to report on subscribers who did not receive emails that were included in the sending audience.
Which tool should provide a list of subscribers who didn't receive the expected emails?

A. _sent Dataview
B. 'Subscribers Not Sent To* report
C. Not Sent Tracking Extract

Question 4

Northern Trail Outfitters allows nonregistered customers to provide to phone number for open orders. The proved contact information is to be deleted after 30 days.
Which feature provides a way to automatically maintain a data extension's records?

A. Delete Filter Activity
B. Data Retention Policy
C. Contact Delete

Question 5

A global marketing team has created an email using Content Builder Approvals and shared it with multiple business units in their Enterprise. Even though the email was approved, additional changes are needed.
What is the first action that should be taken to make the edits?

A. Cancel send using email.
B. Withdraw email approval.
C. Unshare the email.

Solutions: