[Dec 23, 2021] SAP C-C4H225-11 Real Exam Questions and Answers FREE
Pass SAP C-C4H225-11 Exam Info and Free Practice Test
SAP C-C4H225-11 Exam Description:
The "SAP Certified Technology Associate - SAP Emarsys Customer Engagement Implementation" certification exam verifies that the candidate has the fundamental and core knowledge required for the technology consultant profile. This certificate proves that the candidate has an overall understanding and can implement the knowledge practically in projects to contribute to the success of the planning and implementation phases in a mentored role. Previous project experience is not necessarily a prerequisite to pass this exam.
C-C4H225-11 Exam Certification Details:
| Level: | Associate |
| Languages: | English |
| Cut Score: | 71% |
SAP C-C4H225-11 Certification Exam Topics:
| Topic Areas | Topic Details, Courses, Books |
|---|---|
| Account Creation and Settings > 12% | Describe DNS settings, SSL certificates, Email channel setup and compliance, account security settings |
| Analytics and Insights 8% - 12% | Describe Analytics and Revenue Analitics, Channel Analytics. |
| Product Overview 8% - 12% | Explain how the Strategic Dashboard helps measure the impact of marketing campaigns, how to categorize the customer base based on value, what Tactics are used for. Explain the basics of contact segmentation, what channels are availabe for marketing users. What kind of ecommerce integrations are available? What are product recommendations for? What are the ways to measure results? Trend reporting, bounce management, allowlists, User management. |
| Campaign Management > 12% | Explain VCE, ESL, CRM ads, Mobile Engage push and In app, Automations (AC and Interactions) Open Time content, Web Channel, Predict, SMS. |
NEW QUESTION 19
What does the CRM Ads - Remove from Audience node do in the Automation Center?
- A. It removes any contacts with invalid email addresses from the program.
- B. It finishes the program early.
- C. It adds contacts to another program.
- D. It removes the contact from the audience so that they don
Answer: D
NEW QUESTION 20
You want to provide an omnichannel experience to your customers by extending your webshop personalization experience to another channel. In this context, what is the recommended practice for identifying contacts?
- A. Use the same identifier across all channels.
- B. Use full name and email address as the unique identifier.
- C. Enable SAP Emarsys Customer Engagement AI to automatically identify unique contacts.
- D. Use different identifiers so you can better identify which contacts are coming from the new channel and your website pages.
Answer: A
NEW QUESTION 21
How do you build a segment for contacts who recently opened an email, visited the website or made a purchase?
- A. Analytics > Customer Lifecycle > Customer Lifecycle > Days since last engagement = 0-15
- B. Analytics > Customer Lifecycle > Average Order > Order made (x) days ago = 0-100
- C. Analytics > Customer Lifecycle > Average Order > Buyer Status = Platinum
- D. Analytics > Customer Lifecycle > Customer Lifecycle > Customer lifecycle stage = Defecting customer
Answer: A
NEW QUESTION 22
You are an account owner. You are asked to add a new administrator with access to Smart Insight.
Which user role do you select?
- A. BI administrator
- B. Account owner
- C. Operator
- D. Administrator
Answer: A
NEW QUESTION 23
How can a new API user be set up?
- A. An account owner can create an API user in Management > Predict Data Sources.
- B. An account owner can create an API user in Management > User Management.
- C. A system operator can use an API endpoint to generate a new user.
- D. An account owner can create an API user in Management > Security Settings.
Answer: D
NEW QUESTION 24
The image below shows the summary page of your mobile app tutorial program. What do the "583 Messages" represent? Note: There are 2 correct answers to this question.
- A. It is the number of all messages in the Interactions program, regardless of the channel.
- B. It is the number of mobile in-app messages.
- C. It is the number of times the program was started and executed.
- D. It is the number of mobile push messages.
Answer: C,D
NEW QUESTION 25
Why does it make sense to create link categories under Management > Link Categories? Note: There are
2 correct answers to this question.
- A. You can assign every link you add to a category in the email editor later.
- B. You will use the Predict Mail Category widgets in your emails.
- C. You can use the categories for reporting in email analytics.
- D. You can use the categories you created for segmentation.
Answer: A,D
NEW QUESTION 26
You want to build a comma-separated values (CSV) file and import it into SAP Emarsys Customer Engagement. Which of the following rules apply? Note: There are 2 correct answers to this question.
- A. When a field does not have a value, leave it empty.
- B. Do not use more than 128 columns.
- C. Always use UTF-8 encoding.
- D. Do not use field values longer than 32 KB.
Answer: A,C
NEW QUESTION 27
A test user received an email with a form to confirm a premium newsletter subscription. The content of the opt-in invitation has a typo: "Yes, I WULD like to receive emails about new products and special promotions." Where can you correct this?
- A. Management > Form settings > General format
- B. Management > Form Settings > Opt-in invitation and interests
- C. Channels > Email campaigns
- D. My profile > Form default language
Answer: B
NEW QUESTION 28
What actions can an account owner perform on the Security Settings page? Note: There are 2 correct answers to this question.
- A. Create external events.
- B. Set up IP access control.
- C. Deactivate users.
- D. Define the permitted email domains.
Answer: B,D
NEW QUESTION 29
Which of the following statements apply when importing product data files into SAP Emarsys Customer Engagement? Note: There are 2 correct answers to this question.
- A. Values are not case sensitive, for example, the identifiers Women_Dress_100 and women_dress_100 are treated the same.
- B. A pipe ( | ) must be used to separate multiple values in category fields.
- C. Redundant white spaces are automatically trimmed unless they are quoted (e.g., 1, 2, 3 is the same as
1,2,3). - D. Emarsys does not support uploading product data files over a secure connection with password protection, based on your location.
Answer: B,C
NEW QUESTION 30
You have just made an API call and received an HTTP 400 response code. What is the specific reason for this?
- A. Your API credentials are incorrect.
- B. It indicates the call was successful.
- C. There is an error in the information provided that needs correcting.
- D. An internal issue occurred and you should try again.
Answer: C
NEW QUESTION 31
You just had a new product range added to your online store and you want to target your VIP clients with a one-off multi-channel promotional program. Which entry node do you use?
- A. Form - registration form
- B. Entry from program
- C. Target segment - segment
- D. Recurring filter - every 1 day(s)
Answer: B
NEW QUESTION 32
Which of the following describe Automation Center programs and Interactions programs? Note: There are 2 correct answers to this question.
- A. Automation programs can be used for automated multiple-step, multi-channel programs for one-off or recurring lifecycle campaigns.
- B. Interactions programs can be used for campaigns that should be sent in real time as a reaction to customer activities.
- C. Automation Center programs always ignore the opt-in status.
- D. The only difference is that Interactions programs have different entry points.
Answer: A,B
NEW QUESTION 33
You want to import sales data into Smart Insight on a regular basis. What is the recommended frequency?
- A. Daily
- B. Weekly
- C. Real-time
- D. Hourly
Answer: A
NEW QUESTION 34
You are trying to send a testmail, but the following error message appears: "Unable to launch mailing because some mandatory fields are empty or invalid. Please check all mandatory fields and try again." What could be causing this error? Note: There are 2 correct answers to this question.
- A. Style settings
- B. Subject line
- C. From (name) and From (email address)
- D. Image alternative text
Answer: B,C
NEW QUESTION 35
Which database cannot be used for campaign personalization in SAP Emarsys Customer Engagement?
- A. Amazon Redshift
- B. Microsoft SQL Server
- C. MySQL
- D. Google BigQuery
Answer: D
NEW QUESTION 36
You are implementing Web Channel and you are told to use all web campaign types available. What are your choices? Note: There are 3 correct answers to this question.
- A. Overlay: to have content appear above the normal website content
- B. Embed: to replace a selected element on your website
- C. Category: to insert a category-level recommendation
- D. Space: to insert blank elements on your website
- E. Ribbon: to display a ribbon at the top or bottom of the page
Answer: A,B,E
NEW QUESTION 37
You want to display different content for your female and male contacts in your email campaign. Which function do you use?
- A. Predict Recommendation settings
- B. Product source
- C. Block targeting
- D. Open Block Style settings
Answer: C
NEW QUESTION 38
Which two mailboxes are the best practice for the Yahoo complaint feedback loop setup? Note: There are 2 correct answers to this question.
Answer: B,C
NEW QUESTION 39
Your current loyalty plan is for the US only. The currency is: point. A new loyalty campaign is being planned by your marketing team and they want end users to collect stars in this campaign. Which of the following statements apply? Note: There are 2 correct answers to this question.
- A. You can set multiple currencies in one account.
- B. You can set multiple currency handling under Loyalty Management > Account settings.
- C. You cannot use plural in the name of the currency.
- D. You can only use points if your loyalty plan is based on points.
Answer: A,D
NEW QUESTION 40
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